ART IN THE AGE RELEASES POE-INSPIRED WHISKEY, FORTUNATO’S FATE

Malted rye whiskey meets its fate in sherry casks from Spain 

Philadelphia, PA – Art in the Age has released Fortunato’s Fate, a malted rye whiskey finished in sherry casks from Spain. It takes its name from Edgar Allan Poe’s short story “The Cask of Amontillado”, where Fortunato is entombed alive in the wine cellar of his friend Montresor, who has lured him with the promise of fine Amontillado sherry. The story was written in Philadelphia (where Poe had some of his most productive years) and published in 1846, a year after “The Raven” put him on the literary map. This release is part of a series of spirits from New Liberty Distillery created in conjunction with Art in the Age and designed by Quaker City Mercantile.





Fortunato’s Fate uses an unusual mash bill of 100% malted rye, aged for one year in new American oak barrels before being finished in casks that formerly held Spanish sherry. The whiskey is sweet on the nose, with notes of honey, candied stone fruit, leather, and baking spice. A taste offers bright floral sweetness up front, with stone fruit and cinnamon on the palate. Tannins from the sherry cask balance the sweetness and provide a clean finish. Bottled at 95 proof, Fortunato’s Fate packs a punch but stays smooth and refined enough to drink neat.

The label and package were designed by Quaker City Mercantile, the Philadelphia company behind Art in the Age as well as iconic international spirits brands Hendrick’s Gin and Sailor Jerry Rum. The label features original illustrations of Fortunato and Montresor, the main characters from Poe’s story, rendered in gold foil reminiscent of gilding on the tooled leather of an antique book. Montresor’s family crest (“A huge human foot d’or … the foot crushes a serpent rampant whose fangs are embedded in the heel”) is front and center, wreathed by his family motto, “NEMO ME IMPUNE LACESSIT” (No one provokes me with impunity”). The motto is repeated on the neck label, where each bottle is individually numbered as part of this first edition of 1000.

Fortunato’s Fate retails for $89.99, and will be available at the Art in the Age store for a limited time.